Uniistyle – A Beauty Product Delivery Platform in USA

Uniistyle – A Beauty Product Delivery Platform in USA

Uniistyle – A Beauty Product Delivery Platform in USA

Service

UI/UX Design

UI/UX Design

Client

Uniistyle - USA

Uniistyle - USA

What I Do

Mobile App Design

Mobile App Design

  • 01 Branding

  • 02 App Design

  • 03 Beauty Products

  • 04 e-Commerce

  • 05 Figma

  • 01 Branding

  • 02 App Design

  • 03 Beauty Products

  • 04 e-Commerce

  • 05 Figma

  • 01 Branding

  • 02 App Design

  • 03 Beauty Products

  • 04 e-Commerce

  • 05 Figma

About this project

About this project

About this project

Uniistyle is a beauty delivery platform helping users order cosmetics and skincare products with same-day delivery. The goal was to create a seamless shopping journey that makes product discovery effortless and checkout fast.

Uniistyle is a beauty delivery platform helping users order cosmetics and skincare products with same-day delivery. The goal was to create a seamless shopping journey that makes product discovery effortless and checkout fast.

Challenge

Challenge

Challenge

Beauty shoppers often switch between platforms due to:

Beauty shoppers often switch between platforms due to:

  • Poor product categorization

  • Slow delivery updates

  • Confusing filters

  • Cluttered UI

  • Poor product categorization

  • Slow delivery updates

  • Confusing filters

  • Cluttered UI

Business Needs & Goal

Business Needs & Goal

  • Build a high-conversion mobile shopping app that increases product discovery and simplifies ordering for female shoppers aged 18–35.

  • Build a high-conversion mobile shopping app that increases product discovery and simplifies ordering for female shoppers aged 18–35.

  • Improve product discovery through smarter categorization

  • Simplify browsing and checkout

  • Build trust through transparent delivery tracking

  • Create a visually delightful shopping experience

  • Improve product discovery through smarter categorization

  • Simplify browsing and checkout

  • Build trust through transparent delivery tracking

  • Create a visually delightful shopping experience

Problem

Customers often struggle to find beauty products in local stores due to limited availability and long wait times. Delivery agents also face challenges in finding consistent delivery jobs efficiently.

Customers often struggle to find beauty products in local stores due to limited availability and long wait times. Delivery agents also face challenges in finding consistent delivery jobs efficiently.

Solution

Uniistyle bridges the gap between local beauty stores and customers through a mobile platform that enables fast, real-time product ordering and delivery. It streamlines shopping with location-based discovery, seamless ordering, and efficient delivery tracking.

Uniistyle bridges the gap between local beauty stores and customers through a mobile platform that enables fast, real-time product ordering and delivery. It streamlines shopping with location-based discovery, seamless ordering, and efficient delivery tracking.

Impact

Uniistyle enhances the shopping experience by reducing delivery delays and improving order accuracy. It empowers stores with better reach and provides delivery agents with a steady workflow—creating a win-win for all users.

Uniistyle enhances the shopping experience by reducing delivery delays and improving order accuracy. It empowers stores with better reach and provides delivery agents with a steady workflow—creating a win-win for all users.

Team

Client
Me as designer

My role

UX Research, UI/UX Designer

Timeline

3 week

Tools

Figma, Notion

Redefining Local Beauty Shopping

Redefining Local Beauty Shopping

Redefining Local Beauty Shopping

Uniistyle connects beauty enthusiasts with local stores through a seamless, real-time mobile experience. By enabling users to browse nearby products, place instant orders, and receive fast deliveries, the platform bridges the gap between digital convenience and local availability. For customers, beauty stores, and delivery agents alike, Uniistyle creates a smarter, faster, and more engaging way to shop beauty essentials.

Uniistyle connects beauty enthusiasts with local stores through a seamless, real-time mobile experience. By enabling users to browse nearby products, place instant orders, and receive fast deliveries, the platform bridges the gap between digital convenience and local availability. For customers, beauty stores, and delivery agents alike, Uniistyle creates a smarter, faster, and more engaging way to shop beauty essentials.

Uniistyle connects beauty enthusiasts with local stores through a seamless, real-time mobile experience. By enabling users to browse nearby products, place instant orders, and receive fast deliveries, the platform bridges the gap between digital convenience and local availability. For customers, beauty stores, and delivery agents alike, Uniistyle creates a smarter, faster, and more engaging way to shop beauty essentials.

Process

Process

Process

Research & Strategy

1 WEEK

Research

User Persona

Empathy map

Information Architecture

Design & Branding

2 WEEK

Strategy

Wireframing

UI Design

Visual Design

Delivery Execution

3 WEEK

Development

Testing

Finalization

Prototype

User Research

We interviewed 8 beauty shoppers and 3 local store owners.

We interviewed 8 beauty shoppers and 3 local store owners.

Key Insights:

Key Insights:

Key Insights:

  • Users love personalized recommendations

  • Filters must be simple and minimal

  • Detailed product pages increase conversion

  • Delivery status screens create trust

  • Users love personalized recommendations

  • Filters must be simple and minimal

  • Detailed product pages increase conversion

  • Delivery status screens create trust

Who is the target audience?

Who is the target audience?

  • User: Young People, Small business like…

  • ( salon, cosmetic shop )

  • Age group: 18 to 50+

  • Gender: Man & Woman

User Needs:

User Needs:

  • Customers: Quick and seamless ordering, real-time tracking, and access to a variety of beauty products.

  • Stores: A user-friendly dashboard to manage inventory, orders, and delivery partnerships.

  • Drivers: Easy order acceptance, navigation, and payment transparency.

User Survey

User Survey

User Survey

Analysis

Analysis

Analysis

Empathy Map

Empathy Map

Empathy Map

User Persona

User Persona

User Persona

User Flow

User Flow

User Flow

Wireframe

Wireframe

Wireframe

Style Guide

Style Guide

Style Guide

As we refined Uniistyle's visual language, our aim was to create a sleek, user-friendly interface that balanced both beauty and business efficiency.

As we refined Uniistyle's visual language, our aim was to create a sleek, user-friendly interface that balanced both beauty and business efficiency.

As we refined Uniistyle's visual language, our aim was to create a sleek, user-friendly interface that balanced both beauty and business efficiency.

Final Outcome

Final Outcome

Final Outcome

When I working on Uniistyles, we knew we weren’t just designing an app to deliver beauty products. We were crafting a digital experience that celebrates beauty its confidence, its charm.

When I working on Uniistyles, we knew we weren’t just designing an app to deliver beauty products. We were crafting a digital experience that celebrates beauty its confidence, its charm.

When I working on Uniistyles, we knew we weren’t just designing an app to deliver beauty products. We were crafting a digital experience that celebrates beauty its confidence, its charm.

Explore Homepage

Explore Homepage

From the product list, buyes easily compare products and purchase form it or save it in their favourite list

From the product list, buyes easily compare products and purchase form it or save it in their favourite list

From the product list, buyes easily compare products and purchase form it or save it in their favourite list

Onboarding Screes

Onboarding Screes

From the order screen, sellers know about the buyer's requirements and after that, they can accept or reject the order

From the order screen, sellers know about the buyer's requirements and after that, they can accept or reject the order

From the order screen, sellers know about the buyer's requirements and after that, they can accept or reject the order

Product Detail and List Page

Product Detail and List Page

Discover top-rated hair care products for salon-like results at home, with detailed ingredients, reviews, and pricing. Explore premium conditioners, compare ratings, and add the perfect match to your cart effortlessly.

Discover top-rated hair care products for salon-like results at home, with detailed ingredients, reviews, and pricing. Explore premium conditioners, compare ratings, and add the perfect match to your cart effortlessly.

Discover top-rated hair care products for salon-like results at home, with detailed ingredients, reviews, and pricing. Explore premium conditioners, compare ratings, and add the perfect match to your cart effortlessly.

Categories List

Categories List

Shop premium beauty, hair, and skincare products effortlessly at TF Beauty & Health Store.

Shop premium beauty, hair, and skincare products effortlessly at TF Beauty & Health Store.

Shop premium beauty, hair, and skincare products effortlessly at TF Beauty & Health Store.

Checkout Flow

Easily review your cart, apply discounts, and complete your purchase with seamless checkout options. Enjoy secure payments, reward points, and quick shipping for a hassle-free shopping experience.

Easily review your cart, apply discounts, and complete your purchase with seamless checkout options. Enjoy secure payments, reward points, and quick shipping for a hassle-free shopping experience.

Easily review your cart, apply discounts, and complete your purchase with seamless checkout options. Enjoy secure payments, reward points, and quick shipping for a hassle-free shopping experience.

Driver Dashboard

Driver Dashboard

Track your deliveries, earnings, and distance traveled in
real time with an intuitive driver dashboard for seamless performance. Stay online, monitor stats, and maximize your efficiency effortlessly.

Track your deliveries, earnings, and distance traveled in real time with an intuitive driver dashboard for seamless performance. Stay online, monitor stats, and maximize your efficiency effortlessly.

Results & Impact

Results & Impact

Results & Impact

After completing the high-fidelity prototype, I conducted usability testing with a diverse group of beauty shoppers. The goal was to measure how effectively users could browse, discover products, and complete a purchase using the redesigned experience.

After completing the high-fidelity prototype, I conducted usability testing with a diverse group of beauty shoppers. The goal was to measure how effectively users could browse, discover products, and complete a purchase using the redesigned experience.

40%

Checkout time decreased

35% Faster

Browsed Categories

5M+

Rise in local store sales

What I Learned

What I Learned

What I Learned

I’m learned from that beauty shoppers rely heavily on strong visual hierarchy—clear spacing and bold imagery helped them understand products faster. Simplifying filters to only the essentials improved navigation and directly boosted conversion.

I’m learned from that beauty shoppers rely heavily on strong visual hierarchy—clear spacing and bold imagery helped them understand products faster. Simplifying filters to only the essentials improved navigation and directly boosted conversion.

I also found that real-time delivery tracking are increased user trust, especially for time-sensitive beauty orders. Finally, polished aesthetics and premium visuals played a major role in shaping credibility, making users more confident in exploring and purchasing from the platform.

I also found that real-time delivery tracking are increased user trust, especially for time-sensitive beauty orders. Finally, polished aesthetics and premium visuals played a major role in shaping credibility, making users more confident in exploring and purchasing from the platform.

💬 Client Say to me

“Mitesh was a pleasure to work with from start to finish. He understood our goals quickly, communicated clearly, and delivered a clean, user-friendly design that’s already getting positive feedback from our customers. His work elevated the Uniistyle app’s overall experience.”

Sarah Mitchell, Founder & CEO, Uniistyle

Need a redesign that drives results and delights your users?

Need a redesign that drives results and delights your users?

💬 Client Say to me

“Working with Mitesh was smooth and impactful. He understood our complex B2B needs quickly and turned them into a clean, easy-to-use design. The platform feels modern, efficient, and our users instantly saw the difference.”

Elena Ross - Product Head, Stork App Inc.